JTBD Theory Examples: Uber, Spotify and Duolingo
I discuss how Uber, Spotify and Duolingo utilize JTBD theory.
Mastering Innovation: Understanding JTBD Theory
Discover why understanding the "Job to Be Done" is crucial for product success! Dive into real-world examples, like how a condo company increased sales by addressing emotional attachments or how SNHU transformed its processes to meet online learners' needs.
How to Write Jobs to be Done Marketing Strategy: JTBD Theory
How to write jobs to be done marketing strategy in five steps.
Jobs to be Done Template (JTBD Theory)
This jobs to be done template is intended to explain the basic idea of JTBD theory and its benefits.
Jobs to be Done Template (JTBD Theory)
This jobs to be done template is intended to explain the basic idea of JTBD theory and its benefits.
How I Use ChatGPT to Uncover Jobs to be Done
An article describing how I use AI to conduct consumer research and uncover jobs to be done by Tomas Corza.
Jobs to be Done Template: Transportation Market Job Map
A template jobs to be done job map. With a transportation market example.